Meet the Scottish company that’s changing the way we buy and sell online


A Scottish company has launched a shopping website which aims to change the way we buy and sell online by flipping the traditional model on its head. lets buyers list details of the item or service they want while private sellers and retailers submit proposals to compete for the deal. Buyers can then review the proposals before selecting the one which suits them best.

The idea is the brainchild of East Kilbride based entrepreneur, Graeme McCreath who was inspired by his experience of being involved in tender situations across a decade of running a business.

“In a tender situation, the buying company will ask suppliers to submit proposals which they will evaluate before selecting the one which suits them best”, Graeme said, “Luvo works in the same way, except it’s for consumers.”.

Buyers can post their listing across several popular categories including Consumer Electronics, Fashion, Motoring, Furniture, Toys, Baby and Parenting. It’s free for buyers to list and for sellers to submit proposals, only the successful bidder is charged a small transaction fee.

Although Luvo’s development team has been working on the site for the last 12 months the site only launched in June.

Graeme said, “It’s early days but because it’s so easy to list and free to use we expect that buyers will start using quickly while in the background my team will be busy signing up vendors to submit some great proposals.”